Google Maccabees Update – Google Search Ranking Algorithm Update 2018

According to Search Engine Journal, Today They got THE News that some minor changes has been done in Core Google Algorithms which is Named as “Google Maccabees Update” Which is Previously Called “FRED”. So, Basically It’s an Updated Version Of Previous “Google Algorithm Updates” which are been released now In an Extended Updated Form as well as with new name.


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What is Maccabees Update

The sole purpose of the Maccabees Update is to improve the search relevancies. So, website owners and webmasters should look into the improvements to on-page as well as off-page relevance signals. The importance of content will always remain intact because high quality contents generate quality backlinks for your website thus helping you to attain organic ranking.

 

Some industries experience more change than the others on daily basis (for example, due to higher competitiveness). Thus, Sensor introduced the Deviation score that analyses which industries had biggest the volatility spikes in relation to their usual score.”

SEMrush Sensor data for all keyword categories (US) – December 20

Based on this data, Onskul concludes “Normally, December is one of the calmest months when it comes to SERP volatility as Google tries to minimize potential impact before big holidays. But something happened around December 14, something that Barry Schwartz called the Maccabees Update, or the pre-holiday update. Sensor spotted the highest SERP volatility on mobile (slightly less on desktop) across most categories, most affected on mobile being Autos & Vehicles, Law & Government, Reference.

FinalResult

Google has confirmed with Search Engine Land that there were some updates aroujnd this time. The statment Google sent was “we released several minor improvements during this timeframe, part of our regular and routine efforts to improve relevancy.”

 


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